Etikettarkiv: marketing

Illusions and dreams

551336_10151406865775922_941367290_nIs the inherent awesomeness of motorcycles enough to sell them? Sometimes I feel that the big brands believe that is the case. And it might be, I don’t know, but I do feel that most of the advertising about bikes, gear and even riding is made by custom shops, retailers and aficionados like myself. It might be Sweden being a small market, but I hardly ever see any cool ads on tv, online or even in print. In motorcycle press and on the websites you’ll find it but other than that, there is a void to be filled… Fortsätt läsa Illusions and dreams